01 / LOGO
Image wordmark
The HY.AIR logo is a combined image and word mark, consisting of an abstracted shield with an integrated "+" and the lettering HY.AIR.
Icon
The sign can also be used as an icon on its own.
claim
PROTECTING VALUES
The claim “PROTECTING VALUES” is introduced by a green crossbar and can be placed right or left aligned. The green bar always corresponds in width and height to the horizontal lines in the shield of the logo used when both are used together.
02 / COLORS
Primary colors
HEX #87CDD8
CMYK 50/0/17/0
RGB 135/205/216
HEX #78BA4B
CMYK 59/0/86/0
RGB 120/186/75
Secondary colors
HEX #686664
CMYK 50/42/42/40
RGB 105/102/100
03 / FONTS
Montserrat
The house font used is " Montserrat ", a modern sans-serif font. It was designed by graphic designer Julieta Ulanovsky. In 2017, the Montserrat family was updated with some additional features and characters, making it a perfect font family.
The font is available on Google Fonts:
Montserrat font on Google Fonts
More detailed specifications for individual applications will follow shortly.